Florida Credit Union
FCU4U
Florida Credit Union mission is to provide you with the tools, knowledge, and support needed to navigate the financial landscape with confidence.
FCU4U — Florida Credit Union’s answer to a new generation of consumers entering the financial space with unique needs and a steadfast point of view. The goal of this campaign was to capture the spirit of Gen Z by combining empowerment, individuality, and a dash of rebelliousness with a focus on the credit union’s tailored products and services for younger consumers.
MY ROLE
Art Direction
Graphic Design
Concept Development
Digital Design